FLOKI LAUNCHES CAMPAIGN TO ONBOARD MILLIONS OF CHINESE USERS

FLOKI
3 min readFeb 7, 2023

--

While most countries are expected to enter a recession this year, or at least record very minimal growth, China is projected to grow strongly. In fact, data from J.P. Morgan, which is the largest bank in the United States and the world’s largest bank by market capitalization, projects China’s 2023 GDP growth to be 4.0%; that’s 2.5 times more growth than projected global growth, 4 times more growth than projected US growth, and 20x more growth than projected in the Euro Area.

The economic growth in China is expected to impact Chinese crypto adoption as well: data and insights from leading crypto analysts has shown that the next huge wave of crypto growth will be fueled by China.

Floki has locked down a series of long term, strategic moves to capitalize on the next major wave of crypto growth that will be fueled by China:

1. We will be launching a Chinese version of Floki’s flagship project and metaverse game Valhalla this year.

China has the world’s largest gaming market by far:

  • There are 701.8 million gamers in China. For perspective, that’s more than the entire population of the United States.
  • China is the world leader when it comes to gaming revenue. It was responsible for an estimated $45 billion in video game revenue last year.

The data strongly favors a Valhalla launch in China, especially looking at the massive number of gamers and the projected strength of the Chinese economy. This fact, combined with Valhalla’s novel gaming mechanics and PlayToEarn economy as well as key changes in positioning Floki and Valhalla to appeal to a Chinese audience will cement Floki as one of the top cryptocurrencies to pay attention to this year.

To better accommodate the wave of Chinese users we are expecting:

  • We have translated the Floki whitepaper to Chinese. This would also make it very easy for Chinese users to study Floki as a project and keep track of our developments.
  • The Floki and Valhalla websites are currently being translated to Chinese to make it easy for Chinese crypto users to better interact with Floki and our initiatives.

We have also locked down strategic marketing initiatives to ensure both Floki and Valhalla adoption in China this year…

STRATEGIC PARTNERSHIP WITH BTOK

We have formed a strategic partnership with the leading crypto social media platform in China, Btok.

We have also made the following special arrangements with Btok:

1. Floki ads will be featured on the Btok launch page, the most premium spot on their platform, for 3 months.

2. Floki ads will be featured in the Btok conversation page for 3 months. This is another strategic location that would introduce Floki to millions of Chinese crypto users.

3. We will be running a Floki airdrop campaign with Btok for a period of 3 months. This will introduce Floki to millions of Chinese users who would not have otherwise discovered it.

4. Btok has licensed Floki to use its Bored Ape Yacht Club (BAYC) NFT, BAYC #7537, for our marketing initiatives as we deem fit. This is one of the most expensive Ape NFTs in the world; Btok purchased it for $1.2 million last year.

In addition to the above:

5. Several of the biggest crypto and finance publications in China will be writing about Floki’s entry into the Chinese market. Chinese crypto users pay a lot of attention to the media, so this will go a long way towards both establishing Floki’s legitimacy in the Chinese market and introducing us to a lot more users.

The Floki Chinese campaign will be starting on Monday, February 13, 2023 and will initially run for 3 months after which we will review and decide on an extension.

The arrangement we have in place with Btok ensures that Floki will always be given a preference should we decide to extend this campaign, so we’re positioned to extend for as long as we want to based on a review of initial performance.

We want to make it clear that this is only the beginning of our move in China, and one that is strongly informed by data. We will be assessing things and possibly making even bigger moves in China as Floki’s presence grows in the region!

Sign up to discover human stories that deepen your understanding of the world.

Free

Distraction-free reading. No ads.

Organize your knowledge with lists and highlights.

Tell your story. Find your audience.

Membership

Read member-only stories

Support writers you read most

Earn money for your writing

Listen to audio narrations

Read offline with the Medium app

--

--

Written by FLOKI

FLOKI is the main utility token of the Floki Ecosystem. Learn more about FLOKI: https://floki.com